This is one of my absolute favourite designs. The concept was a timeline with 25 years of accomplishments, events, and successes starting with WHMIS. The flowing water symbolizes constant movement forward into the future. I also like how the 4/4 cover switches to a 2 colour interior. This concept was never chosen. Bits and pieces of it were merged with bits and pieces of other competing concepts. Clients will be clients.
Diamond Development Initiative, a company dedicated to improving the work conditions and lives of artisanal diamond miners in Africa, approached me at the beginning of January with an inquiry. They needed 20 illustrations portraying 20 different scenes, and they needed them “yesterday”. They asked if I could help them find an illustrator. Knowing very few people that would be kind to a client in their circumstances I offered to undertake the project myself. I sent them some samples of pencil sketches from my sketchbooks. They liked my style, we agreed on a price and I was off to the races.
Given more time I think it’s fair to say that there would have been noticeable improvements to line quality and I would have shaded the colour. However, 20 illustrations completed in 60 hours is no small feat.
Sometimes family and business don’t mix. I’d argue that that depends on your family.
This project was a common-look-and-feel for a suite of parts for my brother, Mike Sutton, to brand himself as a Kingston-area realtor.
Being brothers you might think that it was hard for us to keep our opinions to ourselves and that this might disrupt the creative process, but you would be wrong. I was determined to give him exactly what he wanted and he was determined to give me absolute creative license. Our only hindrance was the confines of the real-estate industry’s legal necessities when it comes to marketing.
Thanks Mike for a fun project and a great end-product.