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Tag Archives: Kingston
Before & After – Penguin Sale (Remaindered Books Sale)
BEFORE
AFTER
Remaindered Book Sale
The funny story behind the Joel Daniel’s logo…
This is a great before and after because the before logo is not a bad logo. It’s recognizable and punchy! Unfortunately, the reason it’s recognizable and punchy is because it’s stolen. This client is proof that trademark infringement will not be tolerated, even if you’re not in the same industry.
Can you guess who’s trademark their trademark was infringing upon?
BEFORE
AFTER
Before & After – Ring Days
BEFORE
AFTER
10% Off Sale
Minor tweaks…
A few minor tweaks unfortunately don’t make it that much better on the eyes.
BEFORE
AFTER
Newsletter Central!
They do a LOT of direct, permission based email marketing here at the Campus Bookstore at Queen’s University. As a result I need to pump out a lot of email newsletter designs. Here is all the design’s I’ve done so far. I want to be as forthcoming as possible so I am not weeding through them for the best of them. This is all of them in various stages of completion. (Some have not been sent out and therefore do not have products in them yet.)
10% Off Sale
Remaindered Book Sale
Half Price Hoodies
$5 Queen's Ball Caps
Time-Lapse Graphic Design
Here are two of the staple t-shirts available at the Campus Bookstore at Queen’s University. I have redesigned the “My kid and my money…” t-shirt. The Queens University Mom & Dad t-shirt is a simple recreation of the artwork that the printer won’t release.
Best job of 2009.
Sometimes family and business don’t mix. I’d argue that that depends on your family.
This project was a common-look-and-feel for a suite of parts for my brother, Mike Sutton, to brand himself as a Kingston-area realtor.
Being brothers you might think that it was hard for us to keep our opinions to ourselves and that this might disrupt the creative process, but you would be wrong. I was determined to give him exactly what he wanted and he was determined to give me absolute creative license. Our only hindrance was the confines of the real-estate industry’s legal necessities when it comes to marketing.
Thanks Mike for a fun project and a great end-product.
Every journey starts with a first step.
I am hoping to post all the work I do that I’m proud of here.
I think it will work well because some pieces I do for Ryan/Smith Creative on Bank Street or iBrand Promotions on Cooper, while others, I do for myself through g33k. I think it’s important to be up front about these things because clients and creative directors influence heavily what a piece of work ends up looking like. 🙂
This is also the beginning of a re-branding. As I do not believe that I can sum up my creative style or personality with a single word, however candid, like KaBoom, Xquisit, Fuel, or Xactly, I’ve opted to use my initials. The business name I will register will be ADS Creative.
Andrew Sutton, R.G.D. 